The 4th XihuInternational Children's Culture & Creative Festival 2017

第四届西湖国际少儿文化创意周将于2017年11月18日至26日在杭州天虹购物中心盛大启幕！本届文创周将延续围绕“共同保护地球村共筑绿色世界梦”为主题，倡导绿色环保生活。少儿文创周主要针对3到16岁亲子家庭特别规划了一系列的文创体验活动，将通过“自然之影”“艺术之迹”“梦想之境”三大主题板块，展开一系列包含国际文化交流、原创剧目展演、IP主题特展、大师互动学堂、科技体验等多种形式的艺趣内容，引导小朋友们树立正确的环保节能意识，帮助培养健康的审美情趣，拓展视野增长学识，感受多元的文化与成长，发掘自身的创意潜能。此外本届文创周还将邀请各国创想艺术家亲临活动现场与小朋友零距离艺术交流，感受不一样的环保文创之旅。

The 4th XihuInternational Children's Culture & Creative Festival will take place from 18th to 26th November 2017 in Hangzhou TianHongShopping mall! This Festival will continue the theme of "jointly protectthe global village, build a green world dream", and advocate greenenvironmental protection. The Children's Culture& Creative Festival is aimed at families withchildren aged 3 to 16 years old, planning a series of creative experientialactivities. Through three major themes ("The Shadow Of Nature","The Traces Of Art", "The Realm Of Dreams"), we will launcha series of international cultural exchanges, including original repertoireperformances, IP theme exhibition, master interactive classes, science andtechnology experiential activities to guide children in setting up correctconsciousness of environmental protection and energy saving, helping tocultivate healthy aesthetic taste, expanding horizons and being knowledgeable,experience multiple cultures, and exploring their own creative potential. Inaddition, this year Xihu International Children'sCulture & Creative Festival will also invite manyartists from all over the world to visit the event site and communicate withthe children face-to-face, to experience a different journey of environmentalprotection and creation.

西湖国际少儿文化创意周是由杭州丽智公关在2014年发起的大型公益主题项目，以打造“中国少儿环保文化创意”产业的国际品牌为宗旨。经过三年的沉淀已经成为杭州少儿文化创意产业不可或缺的特色活动之一，影响力和美誉度逐年提高，同时也得到了政府及媒体的大力支持。十一月初我们将在杭州市热点地标发起大型的环保快 闪活动，让艺术走进生活，分享创想的快乐，最终将这份美好的礼物献给城市——杭州！

Xihu International Children's Culture & CreativeFestival is a large public project initiated by Hangzhou LizhiPR Company in 2014 to create "cultural innovation in Chinese children's senseof environmental protection". After three years of implementation, it hasbecome an indispensable activity for children's cultural and creativeindustries in Hangzhou. Its influence and reputation increasing year by year,it has also received strong support from the government and the media. At thebeginning of November we will be doing some large environmental flashactivities in some landmarks of Hangzhou, let art into life, share the joy ofcreativity, and finally give this wonderful gift to our city-Hangzhou.

杭州天虹购物中心以“畅享欢乐时光的生活中心”为发展理念，打造“好吃、好玩、好看”的购物中心，致力于让城市生活更美好！文创周所有版块均为市民免费开放噢！还在等什么，传递环保生活正能量，让我们在艺术的氛围中发现自己，幸福成长！

All the sections are open to the public free ofcharge! What are you waiting for? Transfer the positive energy of environmentalprotection, and let us find ourselves and grow up happily in the atmosphere ofart.

策展人：泮克敏   

艺术指导：王赓   视觉总监：张哲

创意执行：余贤挺、张慧、傅建胜   翻译：杭州弗雷内教育中心

Curator:Pan Kemin   Art Director: Wang Geng   Visual Designer: Zhang Zhe

CreativeExecution: Yu Xianting Zhang Hui Fu Jiansheng  

Translation: Hangzhou Freinet Education Centre

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